Put your CEO in front of buyers
before your sales team calls.

One of our editors interviews your executive about the problem your product solves. The Q&A publishes on the publication your buyers read, and your team gets a permanent link to send to every account on their list.

Ask about executive interviews

Who it's for

  • Founders and CEOs selling to HR, sales, marketing, finance, security, AI or hospitality teams
  • Companies entering a new market where nobody knows their name yet
  • Sales teams that need third-party proof before the first call

What you get

Questions prepared by our editor

Sent ahead, built around the problem your buyers are trying to solve.

Interview by call or in writing

Your executive picks whichever fits their week.

Published Q&A on the right publication

With headshot, bio, title and a link to your site, bylined to the editor who ran it.

A permanent URL

The interview stays live. There is no expiry date on it.

How it turns into revenue

What your team does with it after it goes live

01

A link your reps send

An independent interview gives a cold email a reason to be opened and something to point to on a first call.

02

A page that answers your name

When a buyer searches your company or your CEO, an interview on an industry site sits next to your own pages.

03

Material for AI answers

ChatGPT, Perplexity and Google AI Overviews draw on published interviews on independent sites when they describe a company.

04

A link back to your site

From a site that covers your industry every day.

How it works

Three steps from brief to live

  1. 1

    Brief

    Tell us who is speaking, who you sell to and what you want buyers to understand.

  2. 2

    Interview

    We send the questions. Your executive answers on a call or in writing.

  3. 3

    Publish

    The interview goes live and we send you the link to share.

Questions

Executive Interviews: common questions

Who writes the interview?

One of our editors prepares the questions, runs the interview and edits the answers into a published Q&A.

Is a paid interview labelled?

Paid pieces carry a Partner content label. Our editors still edit them to the same standard as everything else on the publication, and press releases stay free.

Which publication does it go on?

The one whose readers match your buyers: MarTech, FinTech, SalesTech, HRTech, CyberTech, AITech or HospitalityTech Edition. We can suggest the fit if you are unsure.

Can we share and quote it?

Yes. Send it to prospects, post it on LinkedIn, quote it on your site and link to it from your own pages.

Tell us who you sell to.

We reply with the publication that fits, the services we suggest and what they cost.

Get a plan and a quote